How to Be Seen, Heard, and Remembered on LinkedIn

LinkedIn is where your reputation takes shape in public. In this session, Don F. McLean reads from The In Crowd for LinkedIn Mastery (#1 in its category on Amazon in its first week!) and shares how professionals can build a presence that opens doors. Attendees will learn how to communicate clearly, show up with consistency, and turn visibility into meaningful opportunity. This talk challenges outdated habits and introduces a sharper, more strategic way to use LinkedIn for growth.