Session March 18, 2026 · 10:00 PM

The Participation Era - How AI & XR Turn Fans Into Players

Why do we watch sports? Because we see ourselves in the players.

Speakers
Melinda Woods
Treasurer and Technology Strategist
Ahmal Marsh
Managing Partner & Co-Founder
Kyle Kane
CEO
Adrian Rashad Driscoll
CEO & Co-Founder

Session Details

Date
March 18, 2026
Time
10:00 PM
Location
Austin Marriott Downtown / Waller Ballroom D
Format
Panel
Track
Sports & Gaming
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