Session March 14, 2026 · 10:00 PM

Epitome of Innovation: Long-Term Creator Partnerships

In the digital age, creator relationships based on trust and long-term investment are the ultimate innovation. These relationships not only empower creators as content engines but as culture-shaping collaborators who drive full-funnel results. Learn how real influence begins when creators start in the strategy room and long-term partnerships are not only established but fostered.

Speakers
John Battaglia
Head of Social Video & Creator
Carmela Luzzi
Senior Brand Director
Jenny Penich
President, North America

Session Details

Date
March 14, 2026
Time
10:00 PM
Location
Austin Marriott Downtown / Waller Ballroom A
Format
Panel
Track
Creator Economy track
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Calendar
Transcript
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