---
title: "SXSW 2026: Two Women, Two Generations, Same Strength"
date: 2026-03-15
source: Meio & Mensagem
source_url: https://www.meioemensagem.com.br/womentowatch/sxsw-2026-duas-mulheres-duas-geracoes-e-a-mesma-forca
tags: [sxsw-2026, women, creativity, jamie-lee-curtis, rhea-seehorn, human-connection]
summary: Rhea Seehorn and Jamie Lee Curtis delivered powerful SXSW panels about creative courage, reinvention, and why human connections remain irreplaceable in the AI age.
---

# SXSW 2026: Two Women, Two Generations, Same Strength

By Regina Augusto, Executive Director of Cenp and Content Curator of Women to Watch.

Two women from different generations stood out at SXSW 2026 with rare potency — not just discussing careers, but sharing how they see the world through an honest, transparent lens about success, recognition, and professional longevity.

## Rhea Seehorn: The Courage to Stay in the Questions

Rhea Seehorn, who captivated audiences as Carol in the series *Pluribus*, participated in a panel about the show's creative process alongside creator Vince Gilligan. When asked how long it took to understand what the series was really about, her answer was disarming: "I'm still trying to figure it out."

For Seehorn, this isn't a problem — it's creative freedom. Playing a character who also doesn't fully understand what's happening allows something rare: abandoning the obligation to explain everything and simply living the character's truth.

## Jamie Lee Curtis: Reinvention as Manifestation

Jamie Lee Curtis, who described her panel with humor — "Now I'm a boss" — has reinvented herself as an executive producer with Comet Pictures. The company's origin wasn't strategic: decades ago, during the filming of *True Lies*, she saw a sculpture of a woman on a comet at an auction and decided she'd one day have a production company with that name. It took over 15 years to materialize.

Curtis calls this "manifestation" — the ability to imagine a destination and work to make it real. But she dismantles any myth of perfection: "I'm full of ideas, conflicts, and contradictions. I love and hate myself, probably in equal doses."

In a festival dominated by AI debates, Curtis brought a powerful reminder: "AIs aren't real. They don't care about you. They never will. They won't cry when you die." Not a criticism of technology, but a defense of irreplaceable human connections.

## Key Takeaways

- Rhea Seehorn demonstrates the creative courage of staying comfortable with ambiguity and unanswered questions
- Jamie Lee Curtis models reinvention through "manifestation" — envisioning a future and working toward it over decades
- Both panels converge on valuing authenticity, vulnerability, and human connection over technological perfection
- Curtis's reminder about AI's limitations resonated as a defense of what remains irreplaceable