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BEGIN:VEVENT
DTSTART:20260318T180000Z
DTEND:20260318T190000Z
SUMMARY:Featured Session: How CMOs are Rewriting the Rules of Connection
LOCATION:Hilton Austin Downtown / Hilton Grand Ballroom (Salon HJK)
DESCRIPTION:Modern CMOs have cracked the code: AI doesn't kill authenticity—it supercharges it. In this session\, several CMOs skip the hype to share what actually works. They've turned algorithms into empathy and data into deeper human connections. No fluff\, no buzzwords—just the real wins\, messy learnings\, and breakthrough moments that separate leaders from followers. These aren't your typical "AI will save us all" stories. They're practical insights on building marketing that genuinely serves people\, not just metrics.
URL:https://sxsw.md/sessions/2026-03-18/pp1148491-featured-session-how-cmos-are-rewriting-the-rules-of-connection
UID:pp1148491-featured-session-how-cmos-are-rewriting-the-rules-of-connection@sxsw.md
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