# Own Your Sh*t (and Your IP): The Creator CEO Playbook

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**Date:** March 14, 2026 · 10:30 PM  
**Location:** Courtyard Marriott / Rio Grande Ballroom 2  
**Format:** Workshop  
**Track:** Creator Economy track  
**Reviews:** 0

## Speakers

- **Kristina Liburd** — Creator Ownership Strategist Founder, Creator Law School

Most creators don’t get screwed in dramatic blowups. They sign their rights away quietly in contracts that look “standard.” In fact, 6 out of 10 creators don’t realize they’ve given up ownership until it’s already gone. This isn’t a legal lecture. It’s a hard reset on how creators should think about IP, licensing, and leverage before agreeing to the deal. The Creator CEO Playbook shows how to spot ownership traps early and stop trading long-term assets for one-time checks.

## Transcript

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