# How to Win Friends and Overthrow Systems

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**Date:** March 13, 2026 · 10:00 PM  
**Location:** Hilton Austin Downtown / Salon E  
**Format:** Fireside Chat  
**Track:** Culture  
**Reviews:** 0

## Speakers

- **Doug Cameron** — Founder
- **Ben Cohen** — Founder

Learn how to use your creative skills to spark a cultural movement. From getting arrested in Congress to pulling off an audacious prank in Disneyland, a famous ice cream maker and a cultural theorist teach practical strategies for turning art, design, and media into powerful tools for systemic change. This how-to session reveals the cultural dynamics behind viral activism campaigns and gives creators actionable frameworks for launching movements that matter.

## Transcript

No transcript yet. [Upload one](https://hello.sxsw.md/transcript-upload?session=pp1148551-how-to-win-friends-and-overthrow-systems&date=2026-03-13)

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## Reviews

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